Discovering Your Student’s Strengths: A Powerful Tool for Success
As parents, we all want to see our children succeed—not just academically, but socially and professionally. With so many paths available after high school, helping your student find their unique strengths can be the defining factor in charting a course toward long-term success. That’s where College Parents of America’s StrengthsFinder Assessment, powered by CliftonStrengths, becomes an essential tool.
Why Strengths Matter More Than Ever
Today’s students are facing a future filled with countless possibilities—and choices. According to the Gallup-Walton Family Foundation Voices of Gen Z Study, Known Unknowns: Gen Z’s Limited Awareness of Non-College Pathways (2025):
“Nearly half of high school students (49%) are 'very' interested in at least one postsecondary option other than a paid job or a bachelor’s degree, and an additional 43% are 'somewhat' interested.”
This growing interest in alternatives highlights a critical challenge: most students don't know enough about the options available.
The same study reveals that:
Students with more knowledge about non-traditional career paths are 2-3 times more likely to show genuine interest in pursuing them.
More importantly, parental conversations about different career pathways make a dramatic difference. When parents discuss postsecondary options with their children, students are twice as likely to express interest in those choices.
This is where the StrengthsFinder Assessment offered by College Parent of America can make a transformational impact.
Introducing the CliftonStrengths Assessment
As part of a Paid Membership, families gain access to the powerful CliftonStrengths Assessment—a research-backed tool that helps students uncover their top five strengths, enabling them to:
Gain clarity about what they naturally do best
Build confidence in their academic and personal goals
Align their strengths with future career paths, whether it's college, the workforce, or alternative post-secondary options
Each student receives a personalized CliftonStrengths report, offering actionable insights that are tailored specifically to their talents, learning style, and aspirations.
How Strengths Drive Student Success
By understanding their strengths, students can:
Choose the right academic path that matches their talents
Build meaningful relationships and support networks during college
Prepare for careers that align with their natural abilities and interests
Navigate alternative pathways—such as trade school, entrepreneurship, or internships—with purpose and direction
And for parents, this knowledge provides the foundation for more meaningful conversations about the future—conversations proven to boost student interest in all available opportunities.
Start the Conversation. Empower the Journey.
Today’s Gen Z students are searching for purpose. Yet, without proper guidance and self-awareness, many may overlook pathways that could lead to fulfilling, prosperous futures.
With CliftonStrengths, offered through College Parent of America’s paid membership, you can help your student:
Discover their identity
Understand their unique talents
Navigate the future with clarity and confidence
The journey to success starts with a conversation—and a commitment to understanding what makes your student thrive.
Ready to Unlock Your Student’s Potential?
Become a member of College Parent of America and give your student access to the CliftonStrengths Assessment today. Empower their path—from college readiness to career confidence—and help them stand out in a world full of opportunity.
👉 Join Now & Discover Their Strengths
Source: Gallup–Walton Family Foundation. (2025). Known Unknowns: Gen Z’s Limited Awareness of Non-College Pathways. Voices of Gen Z Study.
