The Parent's Guide to Campus Visits - Before enrollment, after enrollment, and everything in between.
Why it matters: Campus visits are some of the richest moments of the college journey — and some of the easiest to do wrong. A well-handled visit strengthens the relationship. A poorly-handled one undermines the independence you've spent 18 years building.
Pre-enrollment visits: it's your student's experience
Your job is to support and observe, not lead and evaluate out loud.
Let your student drive: Literally and figuratively. Let them choose activities, ask questions, draw their own impressions.
Save your questions for the right audience: Financial aid and cost questions belong with an admissions or financial aid counselor — not the campus tour.
Watch your student, not just the campus: Did they light up? Go quiet? Talk excitedly on the drive home? That reaction tells you more than anything on the tour.
What to look for informally
The best information comes from outside the admissions tour:
What's the energy of the campus? Do students look engaged and connected?
Is there visible diversity — in backgrounds, appearance, and lifestyle?
How does the surrounding community feel? Is this a place your student would enjoy for four years?
Can you picture your student living here?
Family Weekend: visiting after enrollment
Family Weekend is your student's event — follow their lead.
Let them decide which sessions to attend, who to introduce you to, and when the visit ends
Build in flexibility — their week doesn't stop for your visit
Don't over-program. Some of the best Family Weekend moments are low-key
Be an enthusiastic audience for their world — your genuine interest is a gift
Move-in day: prepare for both the logistics and the goodbye
Move-in day ends with you leaving — and that deserves its own preparation.
Handle the logistics well (our Move-In Planning Tips covers the details). And prepare emotionally: give your student a calm, confident goodbye even if you cry on the drive home. Your student is ready. That's why they're there. See also: our Move-In Day Pep Talk.
The uninvited visit: when not to show up
Arriving unannounced is almost always damaging to the relationship.
Your student needs to know their campus space is their own. If you're worried enough to consider showing up unannounced, call first. In a genuine safety emergency, contact campus security rather than arriving without warning. The parent who shows up as a trusted, welcome guest strengthens the relationship. The one who arrives as a surprise does not.
The bottom line: The parent-student relationship you're building during the college years is the one that carries you both for life. Every visit is an opportunity to deepen it — or to set it back.